I certainly don’t need him.

But I WANT him.

Rolly, that is.

Rolly is a music player with moves, lights and personality! He’s like a loud, wing-flapping, carnival flashy Wall-E. Rolly brings the party! And until December 31, 2009, Rolly’s on sale for $200 (50% OFF!!) at sonystyle.ca.

Bring the Music…Load all your favourite songs onto the Rolly, which connects to your PC via USB connection. Weighing in at just 300g, the Rolly is small enough to fit in your pocket, so you can take your music on the go.

Share the Music…Bluetooth® capability means you’re never away from a music source. Simply sync your Rolly with any mobile phone or PC and play that device’s music through your own. No matter where you are, a party’s just a few seconds away.

Feel the Music…The Rolly isn’t just some passive music player. Dancing to its own sound, it’s like another guest at the party. Program it to move like you, and it becomes an outlet for your creativity. With the Rolly you can express how music makes you feel like never before.

 Superb Clear Sound…The Rolly produces crisp, powerful sound beyond what you might expect from its small size. Two 180-degree stereo speakers blast music in all directions, giving you enough juice to power a party. It may be small, but it can fill a room with its big sound.

Intuitive User Interface…Stop staring at screens and scrolling through lists. The Rolly uses touch and movement, not an LCD screen. Use rotating dials to select songs and control volume, and you’ll feel like you’re making music with your own two hands.The Rolly Choreographer allows you to transfer mp3s and create dance files that can also be shared with friends. Individual motion tracks allow for independent movement of each wing, wheel, shoulder, and ring of LEDs. Users can cut and paste pre-programmed moves, or do everything from scratch.

Cutting-Edge Robotics…The Rolly combines Sony’s expertise in music and robotics to form a truly innovative device. Watch it respond to the beat with smooth, effortless moves, produced by six motors and seven sensors that instantly analyze the music being played. Just like you, the Rolly can’t help but dance when it hears a song it loves and when he does, rings of LEDs—boasting a whopping 700 shades of colour that flash to the beat—will get you moving and grooving.

Click here to buy Rolly at sonystyle.ca.